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We Design Experience
To Inspire Change
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We Design Experience
To Inspire Change
No stand-alone design works effectively. Whatever business you are in, the combination of storytelling and the customer experience will kindle the desire for change.
Our consultation on brand development and communications tailors to your unique requirement.
Augment the network of influence
Augment the network of influence
Intuitive navigation through maps, videos, ads, calendars, forms, messages, and more... integrated with tasteful design
Intelligent notifications based on user groups and location-based experience
Valuable insight and data from analytics to understand the user profiles, engagement pattern and their interests
Customization of experience and communications
Meaningful engagement on iPhone, Android phone, iPad, and Kiosk
PrezApp Mobile service offers the user experience that augments the network of influence. With a mobile experience designed for spontaneous and pleasant engagement to access needed information, you can captivate a close-knit community and draw more business opportunities.
On-the-go community in your pocket…
for real time impact
On-the-go community in your pocket…
for real time impact
Our service in experience design that facilitates change.
PrezApp Mobile keeps your audience intrigued all the way with beautiful visual engagement and user-centric functionality.
Your audience can effortlessly interact with the rich contents.
The data based on online and offline engagement are powerful tools for timely response and adjustment in content.
Our Solution Drivers
Our Solution Drivers
Philip Yan RGD
Chief Experience Designer
GenesisXD founder Philip Yan is an award-winning design visionary who gets marketing, design and technology.
Philip’s strategic thinking and consultation has proven success in a number of turnkey initiatives. Examples are: redesigning and delivering the global catalogue of the world’s number 1 party plan company, PartyLite – in 13 languages to 16 countries, which resulted in additional 50% increase in demand; developing brand and marketing design for Schulich Executive Education Centre’s executive and international programs; internal brand campaign for a major bank, to name a few.
Being always forward-thinking, Philip’s deep industry knowledge spanning over 20 years of creative experience in brand marketing communications leads GenesisXD to advance forward – to creating experience-focused interactive mobile app, PrezApp® – an innovative service to help clients present themselves to the forefront of mobile marketing.
Philip is also active on many social cause initiatives assisting not-for-profit organizations to define their marketing messages. He led the GenesisXD team to create the KLINK™ Coffee brand, a social enterprise to help former offenders. The brand campaign even caught Correctional Service Canada’s attention and GenesisXD received an award from So(cial) Good Design Award. The current one, Red Propeller, is a pioneering project to ethically recycle the VHS tapes and child safety car seats.
Harry Cornelius
Associate Brand Strategist
Harry Cornelius is one of the pioneers of enterprise branding in Canada.
Harry founded the brand practices at both Gottschalk+Ash International and at Ove Design and Communications Ltd., part of Publicis Canada.
Trained in philosophy, Harry asks thought provoking questions and puts business needs in perspective. He helps large and small organizations start new businesses, align their cultures with their brands, and use brand to rally customers, communities and investors.
Harry’s flair for writing copy and naming companies enables him to translate strategic imperatives into compelling brand experiences. For the award-winning social enterprise, KLINK™ Coffee, Harry created the brand name, the brand strategy, the marketing and communications messages and the website structure – the soul of the KLINK Coffee brand.
Harry has held senior marketing positions at US-based Fortune 500 and global players in the services industry. His diverse business experience equips him with strategic insight that has fueled scores of successful business cases.
Amitabh Singh
Associate Change Management Facilitator
Amitabh serves as an Executive Pastor in Mississauga, Ontario. He is passionate about helping leaders select the right CRM tool in order to pursue excellence and change lives.
Amitabh has authored “Jesus: The Ultimate Management Guru” and “Round Pizza In A Square Box” (WestBow Press – Thomas Nelson Publication, USA).
Formerly, the CEO of a hospital in Calcutta, India, he moved to the USA in 2004 to serve as Director of Financial Services for Mission of Mercy, an organization funding 250 projects in 19 of the poorest countries. He has also hosted over 300 television programs for Christian Broadcasting Network (CBN).
Amitabh, along with his wife, Susan, and two daughters (Rachita and Rachna) run a Canadian Charity (Mukti Volunteer Village) which rescues children from the red light area and provides education, access to safe house and skill training in India. Coming from a non-Christian background, Amitabh is passionate about professionals using their skills in the marketplace for the good of mankind.
Amy Cheung
Project Manager
Amy Cheung ensures timely project deliverables in accordance with client’s needs and objectives.
Amy leaves no stone unturned for timely communication among all involved parties. Her background in social science research, administration as well as her experiences in organizing events and conferences are instrumental in her being able to manage multiple projects with tight timelines.
Her thorough approach ensures that all project deliverables will meet client’s satisfaction. From understanding project requirement to mapping out detailed critical path to material management, and all the way to project delivery… Amy is mindful of clients' interests. She works effectively with clients, internal and external team members.
Amy’s organizational and communication skills are best exemplified in hectic schedules – navigating through multiple projects across Canada and the U.S.
Ready to turn your brand story into a great brand experience? So is Philip and our Experience Design team at GenesisXD.
Applied Arts Magazine Design Awards
Art Directors Club of Toronto Annual Awards
American Illustration 30
Beckett Paper: Excellence in Design Certificate
Design Edge Magazine Regional Awards
"Even more great design using 1 2 & 3 colors": Certificate of Excellence
FPO Awards
French Paper: The Best in Town Award
HCPRA: Excellence in Healthcare Communication
Monadnock Paper Mills: Award of Excellence
Print Magazine Design Awards
RGD: Social Good Design Awards
Strathmore: Certificate of Excellence
The Summit Creative Awards
Uvu: Unisource Canada Design and Print Excellence Awards